LAFC ANNOUNCES NEW PARTNERSHIP WITH HYPERICE

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LAFC ANNOUNCES NEW PARTNERSHIP WITH HYPERICE

 

The Los Angeles Football Club (LAFC) today announced a new partnership with Hyperice to serve as the Club’s Official Recovery Technology Partner.
“LAFC recognizes the critical relationship between off-the-pitch practices and the product on-the-pitch,” said LAFC Co-President & CBO Larry Freedman. “An integral part of that relationship is the athlete recovery process, and Hyperice products are best in class when it comes to improving this process.”
The partnership will also involve product integration at the Nectar Performance Center, including recovery technology utilized by LAFC coaches, players and staff, LAFC Technical Staff appearances and digital content assets.
“Not only is the LAFC an energetic force on the pitch, but the organization has also been celebrated for its innovative approach to training and recovery,” said Jim Huether, CEO Hyperice. “As the club’s Official Recovery Technology Partner, we’ll collaborate with the performance and training staff to support player health and wellness with real-time access to cutting-edge recovery technologies both in the training room and on the field.”
Additionally, LAFC Season ticket members will receive special discounts on Hyperice products.
ABOUT HYPERICE
Hyperice is an Inc. 500 global recovery and movement enhancement technology company specializing in vibration, percussion and thermal technology. Hyperice’s technology is used by the world’s most elite athletes in professional and collegiate training rooms, as well as rehabilitation facilities and fitness facilities globally. Hyperice has applied its technology and know-how into industries such as fitness, esports, healthcare, massage, and workplace wellness. In March 2020, Hyperice acquired NormaTec, innovators of cutting-edge pneumatic compression systems, to deliver world-class performance and wellness solutions. For more information, visit www.hyperice.com.
ABOUT LOS ANGELES FOOTBALL CLUB (LAFC)
The Los Angeles Football Club (LAFC) began play in 2018 and is the newest MLS soccer club serving the greater Los Angeles area. The 2019 Supporter’s Shield Champion, LAFC is dedicated to building a world-class soccer club that represents the diversity of Los Angeles and is committed to delivering an unrivaled experience for fans. LAFC’s ownership group is comprised of local leaders and innovators of industry with intellectual capital, financial prowess, operations expertise and success in the fields of entertainment, sports, technology and media. LAFC is invested in the world’s game and Los Angeles, constructing and developing the 22,000 seat Banc of California Stadium and a top-flight training center on the campus of Cal State Los Angeles.
Los Angeles Football Club
818 W. 7th Street, Ste 1200
Los Angeles, CA 90017
LAFC.com
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